Ryan Healy on Copywriting, Advertising & Business Growth
From the monthly archives:
I had planned a different post for today, but as I read the book of John this morning, God directed me to write something different. Which probably means one or more of my readers needs to hear this.
So let me ask you a question: What’s worth more than $970.50 an ounce?
If you follow the financial [...]
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A surprising number of business owners view copy as a cure-all. They believe sales copy can fix whatever problems they may have in their business.
I hate to be the bearer of bad news, but copy is not a cure-all. It will not make up for a bad product, a bad offer, or a bad list.
Let’s [...]
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According to an experiment published in the Journal of Personality and Social Psychology, just one act of self-control depletes your ability to have self-control in another unrelated area.
For example, when subjects were told not to eat chocolates sitting right in front of them, their persistence in puzzle-solving deteriorated. When they were told to suppress an [...]
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Ben Settle left a tongue-in-cheek comment on my blog yesterday. He writes:
All I know is I’m getting a little impatient waiting for your “five on Friday” post. I’ve actually started looking forward to it and need my weekly “fix.”
So get your lazy butt off the couch Ryan, and gimme my five, baby!
Of course, I busted [...]
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One of the biggest benefits of being a copywriter is I get to learn while I earn. I learn something new from every single client I work with. This was especially true when I recently wrote a sales letter for Ed Oakley.
Ed is the co-author of two books: Enlightened Leadership and Leadership Made Simple. As [...]
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Ryan Healy is a direct response copywriter based in Denver, CO.
rhealy@gmail.com | 720-344-7788
Copyright 2010 RYAN M. HEALY. All rights reserved.
