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The Value of Wisdom
Update: Based on the recent gains in the price of gold, it seems wisdom is becoming more valuable by the day. ;-) In turbulent and uncertain times like these, nothing is more important or valuable than wisdom. -Ryan M. Healy
Continue readingFrom Whence Came Gambit?
The legal name of my business is Gambit LLC. Last week, when I cashed some checks at the bank, the teller came back with a grin on his face. Teller: “Are you the business owner?” Me: “Yes, I am.” Teller: “Did you name your business after Gambit, the comic book character?” I get this question […]
Continue readingCreating a Common Enemy
A copywriter’s job is to recognize people as they are, and not how he wishes them to be. This is one of the secrets to becoming a great copywriter. If you can see people as they actually are, then you will be much better equipped to write in a way that connects with your readers […]
Continue readingThe Ethics of Idea Theft
Fact #1: Words can be copyrighted; ideas can’t. Fact #2: Original ideas are about as rare as 10-karat diamonds. “Idea theft,” as I’ve called it in the title of this post, has been on my mind for a couple of reasons. The first incident happened a few months ago when a good friend of mine […]
Continue readingWe’re #1 for a Reason!
Seen on a door hanger advertising a lawn care company: “We’re #1 for a reason” Unfortunately, not one reason was given.
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