From the monthly archives:

November 2008

Simple Tips for Getting More Traffic

by Ryan M. Healy

in Blogging, Business, Traffic

Since I’ve been marketing on the Internet for more than six years now, both as an employee and a freelance copywriter, I’ve learned quite a few things about generating traffic.
In fact, TRAFFIC was one of the first subjects I ever dove head-first into — even before copywriting.
This is not to say I’m a traffic expert; [...]

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From Shelf-Help to Self-Help

by Ryan M. Healy

in Business, Productivity, Success

How many un-read books are on your bookshelves?

How many home study courses are gathering dust in your closet?

How many software programs have been lost in the deep recesses of your hard drive?

Too much information is a symptom of living in the 21st Century. As one blog commenter put it, “Like I need another info product [...]

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7 Ways to Get Your Email Opened

by Ryan M. Healy

in Copywriting, Email, Lessons

It’s rare that I receive any kind of new or noteworthy email. Most of them all look and sound the same. I imagine your inbox looks the same as mine.
That’s why one of the biggest challenges in email marketing (just like direct mail) is figuring out
How to Get Your Email Opened!
You have two snippets of [...]

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The Granddaddy Of All Copywriting Secrets

by Ryan M. Healy

in Copywriting, Lessons

[Editor's Note: Here's an excellent article from my friend and colleague, Ben Settle. I love Ben's insights into copywriting, and this one is no exception. By the way, this article hasn't been published anywhere else -- not even on Ben's blog. Enjoy!]
Of all the copywriting secrets out there, this one is probably the most “touchy [...]

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Book Lovers – Pay Attention!

by Ryan M. Healy

in Blogging, Books, Tools

I just got done reading three marketing newsletters.
I used to be good about tearing open the envelope whenever a newsletter arrived and reading it right then and there. These days, I’m more prone to save up two or three and then “batch” them by reading them one right after the other.
Anyway, whether it’s newsletters, blogs, [...]

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