July 2009

Your #1 Asset

by Ryan M. Healy on July 31, 2009

He said, “Naked I came from my mother’s womb, and naked I shall return there. The LORD gave and the LORD has taken away. Blessed be the name of the LORD.” -Job 1:21 It’s no secret that you enter the world with nothing, and when you leave the world, you can’t take anything with you. [...]



Which Half of Your Advertising Is Wasted?
John Wanamaker once said, "Half the money I spend on advertising is wasted; the trouble is I don't know which half." But thanks to technology, it's now easy to know which half of your advertising is working... and which half isn't. That's because LinkTrackr reveals the profitablity of ALL your advertising.  Start Tracking Now! »

Why I Avoid Talking About My Copywriting Business

by Ryan M. Healy on July 29, 2009

Recently, one of my readers told me he enjoyed my “how to” posts, but that he missed my stories about freelance copywriting. In fact, I would have reproduced his comment here, but I couldn’t find it. Anyway, I thought it was a good question. So here’s why I avoid talking about my copywriting business these [...]



Your Web Site Is Losing Money...
If you're not doing everything you can to build trust with your potential customers, then your web site is losing money 24/7. Fix this problem fast with the HONESTe Online Trust Seal -- proven to increase conversions by 17.6%.  Click here to learn more »

My 6-year-old daughter was recently inspired to make some money. She got an empty box from the basement, gathered up a bunch of miscellaneous trinkets (pencils, erasers, plastic jewelry, coins, etc.), and then marched out to the curb to sell her “wares.” Of course, she brought her younger brother along with her. So there they [...]



Your Web Site Is Losing Money...
If you're not doing everything you can to build trust with your potential customers, then your web site is losing money 24/7. Fix this problem fast with the HONESTe Online Trust Seal -- proven to increase conversions by 17.6%.  Click here to learn more »

Five on Friday, Issue #10

by Ryan M. Healy on July 17, 2009

I’ve read some really great posts lately and felt it was time to share a few of them with you. Billy Mays Marketing Magic – by Rich Schefren Turns out, Rich is a big Billy Mays fan, and has been studying his work for some time. In this post, Rich pays tribute to Billy Mays [...]



31 Tips for Working with Clients
Every freelancer should read this report BEFORE they start accepting clients. And then re-read it again after they’ve had a few. This could easily save smart freelancers from getting ripped off and spinning their wheels with deadbeat clients.  Click Here to Get the 31 Tips »

What to Do When a Sales Letter Fatigues

by Ryan M. Healy on July 9, 2009

Most copywriters and direct response business owners know that even the best of sales letters will fatigue over time. The market gets tired of seeing it… or times change such that the old copy is no longer as effective as it once was. This recently happened to a letter I had written for a client. [...]



2-Step Process for Getting More Clients
Getting booked solid with clients is actually not as hard as it seems. Let me share with you a simple 2-step process that I have used for more than five years.  Click here to read full article »