by Ryan M. Healy on September 26, 2009
Email is a funny thing. You can spend hours writing a well-thought out sales email… only to see it flop. And you can kick out something in minutes that creates a buying frenzy. Naturally, your subject line plays a huge role in whether your email even gets opened. And, in theory, this also affects your [...]
Looking for a Copywriter?
Direct response copywriter. 10 years experience. Available on a limited basis to write long-form sales letters, direct mail packages, space ads, emails (broadcasts and autoresponders), video scripts, opt-in pages, and copy for product launches.
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by Ryan M. Healy on September 24, 2009
As a freelancer, most of the time I’m a tactician. That is, the client determines the strategy and I write the sales letter. Other times clients call on me to create the strategy for a specific promotion… or even for the direction of their entire business. Nothing wrong with that. I love strategy. What I’ve [...]
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by Ryan M. Healy on September 18, 2009
Another issue of Five on Friday, served up hot and fresh. Here are five of my favorite blog posts from the last week or so. “The bar for success is too low in our industry” – by Jason Fried This post was written about the tech industry, but could have just as easily been written [...]
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by Ryan M. Healy on September 15, 2009
Getting booked solid with clients is actually not that hard. All it takes is a simple, proven process. The problem is, the simple stuff don’t get no respect. Furthermore, most business folks get distracted. They forget the fundamentals, choosing instead to chase fancy techniques that burn out after a few months. Heck, I’ve done this [...]
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by Ryan M. Healy on September 8, 2009
One of the things I’ve learned as a copywriter and marketing consultant is that whenever somebody tries to sell you “big numbers,” you need to crank up your B.S. detector to “red alert.” We’ve all heard it at one time or another. “Hey, Frank. Listen, man. I’ve got a really good opportunity. Now, keep this [...]
Looking for a Copywriter?
Direct response copywriter. 10 years experience. Available on a limited basis to write long-form sales letters, direct mail packages, space ads, emails (broadcasts and autoresponders), video scripts, opt-in pages, and copy for product launches.
Learn More Here »
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