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Writing Warm-Ups: How to Turn on Your “Writing Mind”
Have you ever had so many big writing projects in front of you that you just couldn’t seem to get started? I have. Having too many writing projects often causes indecision. (“Where do I start?”) And big writing projects are sometimes overwhelming. (“How am I going to get this done?”) Put the two together and […]
Continue readingThe Influence of Technology on Copywriters
I recently contributed to a collaborative article to be published in a direct marketing newsletter. The article explores how technology has influenced copywriters and the art of copywriting. Here’s how I responded to the questions.
Continue readingQuick Poll: Which Topics Should This Blog Cover?
I started my first business blog on Typepad. I called it “On Copywriting.” It was about copywriting, advertising, and marketing. But because I’m a freelance copywriter, I attracted mostly other freelance copywriters as readers. In January 2008, I started my new blog here at RyanHealy.com. I decided to reposition my blog to focus on business […]
Continue readingForcing Efficiency
Time is strange. When we’ve got too much of it, we tend to squander it. When we don’t have enough of it, we tend to use it more wisely. To put it another way… The less we have to do, the less efficient we are. The more we have to do, the more efficient we […]
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