From the category archives:
As a list owner, I feel a certain responsibility to you, my dear reader. Therefore, it’s my goal to provide you with rich content mixed with occasional offers for products and services that may benefit you.
Obviously, if I endorse somebody else’s product or service as an affiliate, then that means I’ve either purchased the product [...]
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Last week I received an email from a concerned blog reader. He writes:
Hey Ryan,
How do you reconcile Ryan Healy’s core value of honest copy with the _________ persona? Don’t get me wrong, I understand the concept of pen and stage names, but am not aware of a marketing equivalent.
Thanks for taking the time to read [...]
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When it comes to business, size matters.
If you’re a small business — or solopreneur — you have a distinct disadvantage over big corporations.
There are the obvious disparities. Corporations have deeper pockets, bigger ad budgets, greater economies of scale.
But the biggest advantage of all is the political leverage big corporations have that small businesses don’t.
This political [...]
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After reading my post about Internet Marketing on Life Support, a reader sent me a private email. He writes:
As copywriters do we (as a profession) play a part in the current situation? People buy (are lured) into bad situations with these scammers based on what they read on the sales page… which nine times out [...]
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Disinformation, Subterfuge, and Propaganda
by Ryan M. Healy
in Business, Ethics, Internet Marketing, Psychology
Late last week, on January 28th to be exact, four suspicious nominations were submitted to the recent post where I invited you to nominate your favorite Internet marketer.
After reading them, I suspected they were fake nominations. Here they are in the order they were received:
Comment #1
“TERRY KARLIN”
I would like to nominate Mike Filsaime.
His success speaks [...]
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