Examples

Has Netflix Gotten Bored of Its Own Advertising?

by Ryan M. Healy on June 25, 2010

Unlike my copywriting colleague, Ben Settle, I actually did respond to a Netflix ad. That was a few years ago now. At the time, they were doing a bunch of print advertising. Mostly blow-ins included with the grocery store flyers delivered by mail once a week. Those little ads were brilliant. They demonstrated — in [...]



Free Facebook Training w/ Perry Marshall
Struggling to get your Facebook campaigns to work? Check out Perry Marshall and Thomas Meloche's free Facebook training series. They reveal what you're doing wrong... and the 5 critical stages of a profitable Facebook campaign.  Get Your Free Facebook Training Here »

They Sent This Email Not Once, But Twice…

by Ryan M. Healy on June 24, 2010

Just about all practitioners of direct response marketing know: When a piece is mailed twice, it’s most likely profitable. Well, the same thing is true for email. When you see the same email — with the same subject line — sent out twice, it’s probably a winner. What’s interesting is that almost NOBODY does this. [...]



31 Tips for Working with Clients
Every freelancer should read this report BEFORE they start accepting clients. And then re-read it again after they’ve had a few. This could easily save smart freelancers from getting ripped off and spinning their wheels with deadbeat clients.  Click Here to Get the 31 Tips »

Can TV Grow Your Business?

by Ryan M. Healy on December 17, 2009

Just when you think you’ve seen it all, something shows up in your mailbox that proves you wrong. Yesterday, as I was going through the mail, I found a letter from DirecTV, a satellite TV provider. I was intrigued because the letter was not addressed to me as a consumer, but rather to me as [...]



Free Facebook Training w/ Perry Marshall
Struggling to get your Facebook campaigns to work? Check out Perry Marshall and Thomas Meloche's free Facebook training series. They reveal what you're doing wrong... and the 5 critical stages of a profitable Facebook campaign.  Get Your Free Facebook Training Here »

How Far Is Too Far in Advertising?

by Ryan M. Healy on November 19, 2009

There is a huge dichotomy in advertising. On the one hand you’ve got the pressure to perform: to make your advertising as profitable as you possibly can. On the other hand you’ve got the pressure to be ethical: to be as honest as possible in your advertising. Last week I raised the issue of using [...]



31 Tips for Working with Clients
Every freelancer should read this report BEFORE they start accepting clients. And then re-read it again after they’ve had a few. This could easily save smart freelancers from getting ripped off and spinning their wheels with deadbeat clients.  Click Here to Get the 31 Tips »

Which Subject Line Won?

by Ryan M. Healy on September 26, 2009

Email is a funny thing. You can spend hours writing a well-thought out sales email… only to see it flop. And you can kick out something in minutes that creates a buying frenzy. Naturally, your subject line plays a huge role in whether your email even gets opened. And, in theory, this also affects your [...]



2-Step Process for Getting More Clients
Getting booked solid with clients is actually not as hard as it seems. Let me share with you a simple 2-step process that I have used for more than five years.  Click here to read full article »