From the category archives:

Getting Clients

Working as a freelancer can be a dream when you have a good client. But it can be an absolute nightmare when you have a bad client.
Here are 4 red flags to help you spot bad clients before you agree to a project:
Red Flag #1:Client promises future work to lower your fee.
I remember the first [...]




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If someone called you today and offered to pay you to speak at their next meeting, would you be available to speak?
Here’s why I ask…
Public speaking is one of the fastest ways to grow your business and attract new clients into your business.
And right now there are hundreds of public speaking opportunities — both local [...]




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I don’t know what exactly happened, but my mailbox is filling up with catalogs faster than I can get rid of them.
It’s really unbelievable.
I actually threw away a number of them before I realized how many I was getting… and decided it would make a good photo opp for my blog. Check out my current [...]




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Getting booked solid with clients is actually not that hard. All it takes is a simple, proven process.
The problem is, the simple stuff don’t get no respect.
Furthermore, most business folks get distracted. They forget the fundamentals, choosing instead to chase fancy techniques that burn out after a few months.
Heck, I’ve done this myself. The fundamentals [...]




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One of the things I’ve learned as a copywriter and marketing consultant is that whenever somebody tries to sell you “big numbers,” you need to crank up your B.S. detector to “red alert.”
We’ve all heard it at one time or another.
“Hey, Frank. Listen, man. I’ve got a really good opportunity. Now, keep this quiet, but [...]




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