From the category archives:

Getting Clients

31 Ways to Grow a Business

by Ryan M. Healy

in Business, Getting Clients, Success

There are essentially four over-arching strategies for growing a business. No more, no less.

Get more customers and clients.
Get your customers/clients to buy more frequently.
Get your customers/clients to spend more money per transaction.
Keep your customers longer.

While there are only four primary strategies for growing a business, there are literally dozens of different techniques you can use [...]

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4 Reasons to Consider Coaching as a Business

by Ryan M. Healy

in Business, Getting Clients, Seminars

If you are a copywriter or marketing consultant, and you’d like to add another profit-stream to your business, then coaching is something for you to seriously consider.
Here are 4 compelling reasons why you might want to add coaching to your “basket” of services:
Reason #1
Fact: Brian McElroy recommends a paid coaching session BEFORE you take on [...]

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Ripped Off… Again

by Ryan M. Healy

in Business, Copywriting, Getting Clients

Last night I received a piece of official looking mail. At first, I suspected it might be a solicitation disguised as government mail.
Turns out I was wrong.
It was a bankruptcy notice.
After carefully scrutinizing three pages of paperwork, I finally located the name of the business in question: it is (was) one of my clients.
I received [...]

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Working from Home an Obstacle to Success?

by Ryan M. Healy

in Business, Getting Clients, Mindset, Success

After the filming for Home Business Brains was done, Alan Kaplan and I spent a couple hours at Cafe Ronda talking about life and business as rain drizzled down on the New York skyscrapers.
One of the insights Alan shared was how working from home can actually be an obstacle to success.
Here’s why:
If you work from [...]

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Copywriting Coaching Program

by Ryan M. Healy

in Copywriting, Getting Clients

Just a quick message to let you know that John and I are now accepting students into our “Secrets of Freelance Copywriting Success” coaching program.
We’ve already gotten a number of phone calls.
Some folks have already joined — and will get a special bonus session about “How to Get Good at Direct Response Copywriting and Marketing” [...]

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