by Ryan M. Healy on November 11, 2011
As I was reading A People’s History of the United States of America this morning, I came across this interesting quote: Times were hard in 1676. “There was genuine distress, genuine poverty…. All contemporary sources speak of the great mass of people as living in severe economic straits,” writes Wilcomb Washburn, who, using British colonial [...]
Web Copy That Sells! How to Write Direct Response Copy for Online Sales
Discover how to write web copy that increases online conversions, sells more products, and fattens your profits -- no matter how little writing experience you have.
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by Ryan M. Healy on January 28, 2011
The easiest way to grow a business is to be in a growing market. If the market is growing, more new people are showing up than leaving. The growth is outpacing the attrition. Even if you don’t have the greatest product… even if your marketing is sub-par… even if you make some mistakes… chances are [...]
31 Tips for Working with Clients
Every freelancer should read this report BEFORE they start accepting clients. And then re-read it again after they’ve had a few. This could easily save smart freelancers from getting ripped off and spinning their wheels with deadbeat clients.
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by Ryan M. Healy on January 11, 2011
For a few years back in 2005, 2006, and maybe even 2007, it became popular to sell the “mass affluent.” Why? Because there were lots of them… and… they had lots of disposable income to spend. But it seems the “mass affluent” may be dwindling. It may now be more accurate to call them the [...]
How to Get Your First Real Copywriting Client in 14 Days or Less
I launched my freelance copywriting career on June 13, 2005. Much to my surprise, I landed three clients in the first two weeks. If you'd like to discover how I did it,
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by Ryan M. Healy on October 11, 2010
While reading comments on Salty Droid’s blog, I came across one of the most cogent, well-written, and helpful comments I’ve ever seen on his blog. It was written by the user “Free Market Economics.” He said I could republish his comment, but that he preferred to stay anonymous. Here is his comment in full (keep [...]
Which Half of Your Advertising Is Wasted?
John Wanamaker once said, "Half the money I spend on advertising is wasted; the trouble is I don't know which half." But thanks to technology, it's now easy to know which half of your advertising is working... and which half isn't. That's because LinkTrackr reveals the profitablity of ALL your advertising.
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