by Ryan M. Healy on January 24, 2012
Old media is still a powerful tool that influences millions of people every single day. Yet the media is far from objective in its coverage of political issues. Reporting is dead; but putting spin on information is alive and well (even if you’re in the “No-Spin Zone”). With that in mind, let’s talk about this [...]
Web Copy That Sells! How to Write Direct Response Copy for Online Sales
Discover how to write web copy that increases online conversions, sells more products, and fattens your profits -- no matter how little writing experience you have.
Click here to get more details about Copywriting Code »
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by Ryan M. Healy on January 20, 2012
So I got this little gem of an email in my inbox this week. GREETINGS MY NAME IS ANGEL AND I AM THE DIRECTOR OF MEDIA REPRESENTING VISUAL MEDIA IMPACT IN TARRYTOWN, N.Y. I AM EMAILING YOU BECAUSE I SEE POTENTIAL IN YOUR TRAFFICKING DUE TO MY EXPERTISE OF SEARCH ENGINE OPTIMIZING. I HAVE OVER [...]
The Best Link Cloaker?
I've tried a number of link cloaking solutions through the years. None of them provided me with what I wanted. But thanks to Michel Fortin, I discovered a new link cloaking and link tracking service that I’ve fallen in love with!
Read My Review Here »
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by Ryan M. Healy on January 18, 2012
For experienced marketers, this may be old news, but the Harvard Business Review found that people who were made to feel special were three times more likely to want to buy a specific item. How, exactly, was this conclusion reached?
2-Step Process for Getting More Clients
Getting booked solid with clients is actually not as hard as it seems. Let me share with you a simple 2-step process that I have used for more than five years.
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by Ryan M. Healy on January 11, 2012
If you enjoyed reading Cialdini’s Influence, Ariely’s Predictably Irrational, or Freakonomics by Levitt and Dubner, then chances are you’ll enjoy the new behavioral psychology book Situations Matter by Sam Sommers. Situations Matter explores how our behavior is shaped by circumstance. For example: In one situation, we may be proactive; but in a similar situation with [...]
Web Copy That Sells! How to Write Direct Response Copy for Online Sales
Discover how to write web copy that increases online conversions, sells more products, and fattens your profits -- no matter how little writing experience you have.
Click here to get more details about Copywriting Code »
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by Ryan M. Healy on December 19, 2011
The world is full of unexamined opinions. If you doubt this statement, here’s how to prove it to yourself: Educate yourself deeply on just about any subject, then go engage somebody in a discussion. After that discussion, go have another. And another. And another. Over the course of these discussions with your friends and family [...]
Which Half of Your Advertising Is Wasted?
John Wanamaker once said, "Half the money I spend on advertising is wasted; the trouble is I don't know which half." But thanks to technology, it's now easy to know which half of your advertising is working... and which half isn't. That's because LinkTrackr reveals the profitablity of ALL your advertising.
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