From the category archives:

Sales

Want Business from Speaking?

by Ryan M. Healy

in Business, Getting Clients, Sales, Seminars

If someone called you today and offered to pay you to speak at their next meeting, would you be available to speak?
Here’s why I ask…
Public speaking is one of the fastest ways to grow your business and attract new clients into your business.
And right now there are hundreds of public speaking opportunities — both local [...]

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What a Nasty Rash Taught Me about Marketing

by Ryan M. Healy

in Business, Sales, Success

Back in middle school, when I was about 11 or 12, I developed a really bad case of eczema.
At first, it was pretty mild, but the doctor in Alabama misdiagnosed my condition and gave me creams that actually made my eczema worse!
Talk about a goof up.
As the eczema spread, I remember being embarrassed to wear [...]

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I See Dumb People!

by Ryan M. Healy

in Business, Copywriting, Sales, Twitter

I hate to put it so bluntly, but people are dumber than you think.
No, I’m not some misanthrope (I really do like people)… and yes, there will be a marketing lesson here. So please bear with me for a moment as I present a few seemingly unrelated pieces of information.
In the past few weeks, there’s [...]

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I Like Your Plain Language

by Ryan M. Healy

in Copywriting, Lessons, Sales

After speaking with a potential client for an hour, he told me he was really glad that I hadn’t used the word “deliverables.”
He also said, “I like your plain language.”
That really struck me because plain language is really what copywriting is all about. It’s about writing like you talk. Not in a fancy way either, [...]

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