by Ryan M. Healy on February 23, 2012
To the uninitiated, the idea of creating and licensing products to big companies sounds a bit far-fetched. After all, why would a big company care about YOUR idea? Stephen Key points out in One Simple Idea that the last two decades has brought with it the emergence of what’s called “open innovation.” He describes it [...]
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by Ryan M. Healy on January 19, 2012
Ever been curious about mobile pay-per-click advertising? If so, you’ll want to read the following guest post by Mike Dolpies. Mike has been breaking ground in the mobile pay-per-click market. He shares why mobile marketing is important, who should be doing it, and how to get started below. Organic search engine marketing can be slow [...]
Which Half of Your Advertising Is Wasted?
John Wanamaker once said, "Half the money I spend on advertising is wasted; the trouble is I don't know which half." But thanks to technology, it's now easy to know which half of your advertising is working... and which half isn't. That's because LinkTrackr reveals the profitablity of ALL your advertising.
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by Ryan M. Healy on January 12, 2012
Here are three business predictions that I’ve been thinking about ever since I read them. I think they are quite prescient and worth your consideration. Perhaps they’ll hit you the same way they hit me. Made-Me-Think Prediction #1: Search moves to apps by John Jantsch of DuctTapeMarketing.com John writes on his blog: “My use of [...]
How to Break Through Writer's Block and Write Winning Ads
Even the best copywriters sometimes get stuck for words and struggle to write winning ads. But what if there was a surefire way to smash through writer's block and write winning copy almost every single time? Good news -- there is.
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by Ryan M. Healy on January 10, 2012
Google is making a significant change to its core search engine today. This change will result in your Google search results being more customized than they’ve ever been before. The basis for the change is Google+. Google now plans to serve up results based on your connections: stories your friends have recommended, pages you’ve written, [...]
Web Copy That Sells! How to Write Direct Response Copy for Online Sales
Discover how to write web copy that increases online conversions, sells more products, and fattens your profits -- no matter how little writing experience you have.
Click here to get more details about Copywriting Code »
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by Ryan M. Healy on January 7, 2012
So 2012 has arrived, and with it thousands of business predictions for the new year. One blog post in particular links out to 300+ Internet marketing predictions for the new year (!!). My track record, while not perfect, has been fairly accurate. And so, once again, I’ll venture a few modest business predictions for the [...]
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