I currently have three blogs, and have written maney clients’ blogs also. As a general rule, I’d agree, 3 a week does work well. Not too much or too little.

I think the 7 days a week thing is definitely burn out on both ends (reader and writer). But can work if kept short.

5 times a week for some markets does work well. E.g., when I ran a blog showing naturopathic doctors how to market their clinic many LIVED for my daily email/blog post. They’d print them out! A day without my message was a day not complete. I was part of their daily working life — giving support and tips. It would be like one of their staff not showing up for work.

I think the 5 day a week works well if…

1. You keep them short. Less than 500 words. 700 max. So people know, upfront, it’s only going to take a few minutes.

2. Really focus. Often I see blog posts that could easily be divided up into 2 or 3 posts and be better for it. Personally, I’d rather read three 500 word posts than one 1,500. I personally really hack and save to cut mine down to 500. Though 700 is my limit.

3. Train your readers not to be overloaded with tons of lists. E.g., one short post/day isn’t bad if you only read 3 blogs.

E.g. Seth Godin writes real short posts. Probably too short for me.

But the daily posts sure help build a relationship. Help create a conversation. E.g. short post, read feedback, respond, read feedback, respond. More like a conversation, than a publishing schedule. It’s hard to have a conversation on a daily basis, no less a bi-daily basis.

I think the gist of the sensible comments (emphasis on sensible) made here is this: the more you (or anybody) blog, the less valuable is your content, because ordinary people have a finite amount of information they can perceive, process, and communicate to others.

Compounding that, the less valuable your content, the less I’m going to read what you have to say.

Incidentally, the Bible was written by 40 different authors on 3 continents over a period of 1500 years, making it a ludicrous comparison.

I don’t read everything you write in great detail, but I find enormous value in what I do read.

Whatever you’re doing, keep doing it.

Thanks.

Lisa

I can think of one blog in particular that averages 5-8 posts a week, and it is one of my favorites. This blog has nothing to do with business, Internet marketing, money, etc.

Nobody else writes about the stuff this guy writes about, which is one reason I’m such a loyal reader.

However–I subscribe to one blog that is posted about 6 times a week–and is my favorite. (It’s also a personal blog–not business) She writes these charming stories–taken from her life–in the third person.

It didn’t take long for me to miss it on the days that she doesn’t post!!!

Now me on the other hand–most of my posts are spontaneous–and very erratic. I actually like the spontaneous part–but I need to find a way to make them a little more regular.

take care,
Christine

You only write when you want to say something… I am also blogging from 2004. This is what I prefer. If I write, I write multiple times in a day and sometimes I skip for a week.

Of course the obvious problem with this model is, if you are not much of a talker, you’ll rarely get around to writing.

I believe this kind of writing model is good for people who are a natural teacher like Dr Mani for example.

Actually, you make an excellent point. Thanks for pointing out those verses.

Believe it or not, I read John 10:34 yesterday. I then read the verse in Psalms because of the footnote. Honestly, I didn’t understand it completely, and I still don’t.

But because of your comment, I will study this more in-depth. What’s interesting is the NIV and NASB translations give different treatment to the verse.

Anyway, thank you for your comment. I appreciate it.

Ryan

Odd that you give a religious reason for writing less.

Does the Bible suffer from quality because it is too long? Should Paul have written less? Most Christians tend to wish he had written more, not less… or that more of his writings and the writings of every other prophet and apostle had been better preserved and not lost.

The last I heard, you were an evangelical Christian who had taken a seeker path that lead to much more biblical beliefs than the average evangelical who listens to the TV and huge church pastors (vs. actually reading the scriptures).

What do you make of these scriptures?

John 10:34
Psalm 82:6

I didn’t read anything in your white paper that sounded like you had given up on the divinity of Christ. If He is divine and he said to his disciples that they would do greater things than he did, then… ???

You’ve been hanging around an ugly crowd picking up a lot of failure mentality lately. You are who you hang around. You can’t change that… god or not.

I wish you the best in trying to pull out of that (if you are ready to even try).

Regards,

-Diego