“Mega” is such a hypey word, isn’t it?
But I think selling $150 million in a single day qualifies as a mega launch. To my knowledge, this figure puts to shame any kind of product launch ever done in the Internet marketing space.
Of course, I’m not talking about yet another home study course; I’m talking about the launch of the new Apple iPad.
Seth Godin shares 12 launch lessons that can be applied to just about any business at the link below. This is worth your time…
Secrets of the [almost] biggest selling launch ever.
-Ryan M. Healy
Similar Posts:
- Five on Friday, Issue #7: The Twitter Edition
- Seth Godin, Ryan Healy & Jeff Bezos
- Secrets in Selling Never Go Out of Style
- Five on Friday, Issue #9
- From Concept to Product in 21 Days
About Ryan M. Healy
Ryan Healy is a direct response copywriter. Since 2002, he has worked with scores of clients, including BoostCTR, Alex Mandossian, Terry Dean, and Pulte Homes. He writes a popular blog about copywriting, advertising, and business growth, has been featured in publications like Feed Front magazine, and is a regular contributor to WordStream.com, BoostCTR.com, and MarketingForSuccess.com.
John Wanamaker once said, "Half the money I spend on advertising is wasted; the trouble is I don't know which half." But thanks to technology, it's now easy to know which half of your advertising is working... and which half isn't. That's because LinkTrackr reveals the profitablity of ALL your advertising. Start Tracking Now! » |
Comments on this entry are closed.