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Next Time Your Computer Crashes, Here’s Some Helpful Tips

On Monday, my iMac stopped working. It wouldn’t boot. It wouldn’t safe boot. It wouldn’t boot after PRAM reset, etc. The guy I talked to at Best Buy said he suspected a failed hard drive. Rather than leave my iMac right then, I decided to weigh my options: Geek Squad at Best Buy or Apple […]

The Easiest Way to Grow a Business

The easiest way to grow a business is to be in a growing market. If the market is growing, more new people are showing up than leaving. The growth is outpacing the attrition. Even if you don’t have the greatest product… even if your marketing is sub-par… even if you make some mistakes… chances are […]

Best Mac Tips, Software & Shortcuts for Internet Marketers

I recently bought a new Apple iMac to replace my ancient Dell laptop. I knew I was going to need to learn a new interface, new keyboard shortcuts, and which new software to get to replace the programs I’d used on my PC. But rather than blindly researching on my own, I decided to ask […]

Attention Mac Users – I Need Your Help

Yesterday, I finally “retired” my five-and-a-half-year-old Dell laptop and bought an Apple iMac to replace it. So far, I love it. Feels light years beyond my old PC set-up. But right now I’m focused on two important things: Transferring important files over to the new iMac. And… Learning how to most efficiently use my iMac. […]

Brandwashed

You might wonder why I asked you to tell me your favorite brands a couple weeks ago. The reason I did this was to prove a point: brands are powerful. In a world of information overload, brands are even more important. They give us a decision shortcut — a way to side-step all the choices […]