Ben Settle’s Dirty Little Email Secret

How the heck does Ben Settle write such witty and entertaining emails every single day? That’s what I’d ask Ben if I had the chance. Oh, wait. I do have the chance. And so do you. ;-) For just 2 more days, ask Ben anything you want about copywriting. And he’ll answer your question! Want […]

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Most Popular Content on Copywriting Code

I just did a 13-month look back at CopywritingCode.com to see what content has been the most popular during that time period. The results surprised me because the most popular content was added back in January and April 2010 — rather than November or December 2009. (Older articles have a natural advantage over newer articles […]

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Sneaking Bullets through Airport Security

On Tuesday, I took my parents to the airport. As we drove up, we joked about mom getting stopped by airport security. We had a good laugh. But little did we know how prescient our joking was: my mom was about to have an encounter with federal security agents. You see, I had driven to […]

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