- Home
- Creativity
Mark Twain’s Biggest Writing Failure
If ever there was an American literary giant, Mark Twain was it. He was somehow larger than life — loved for both his stories and his outsized wit and personality. Yet did you know that one of the books Twain wrote was a flop? It’s true. His autobiography was a failure by most objective standards. […]
Continue reading5 Fundamentals of Creativity
Do you want to be more creative? Here are what I believe are the five fundamentals of creativity. Fundamental #1: Mental Stimulation (from a variety of sources) Mental stimulation can come from almost anywhere — if you’re paying attention. Read a variety of books, magazines, and newsletters. Have interesting conversations with friends. Do something you’ve […]
Continue reading3 Tips for Idea Generation
This post is all about idea generation. It’s about how you can be more creative and come up with more ideas for new articles, new products, and even new businesses. Interestingly, I had already drafted this post when I received this question from a blog subscriber: You recently emailed me asking for your subscribers to […]
Continue readingDavid Ogilvy’s Great Headline Heist!
David Ogilvy is one of the most famous names in advertising. And the headline he wrote to sell Rolls-Royce cars is nearly as famous. Here is what Ogilvy wrote: At 60 miles an hour the loudest noise in this new Rolls-Royce comes from the electric clock But did you know Ogilvy didn’t actually write this […]
Continue readingCreativity: The Lost Commodity
Creativity is vital for any idea worker. But it’s easy to let creativity die. We get stuck reading the same things, thinking the same things, doing the same things in the same ways we’ve always done them. Doesn’t matter where you live. A guy in New York can watch the same TV programming in San […]
Continue reading