customer service

The Bridge-Building Business

by Ryan M. Healy on January 9, 2010

Every business owner is in the bridge-building business: one project (or sale) often leads to another. Think of every client not in terms of what you make today, but rather what you might make in the future as a result of that client’s testimonial and referrals. Clients are the bridge between your present and your future. [...]



Which Half of Your Advertising Is Wasted?
John Wanamaker once said, "Half the money I spend on advertising is wasted; the trouble is I don't know which half." But thanks to technology, it's now easy to know which half of your advertising is working... and which half isn't. That's because LinkTrackr reveals the profitablity of ALL your advertising.  Start Tracking Now! »