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4 Proven Business Growth Strategies [Plus 33 Detailed Techniques]

There are essentially four over-arching strategies for growing a business. No more, no less. Here they are: Get more customers and clients. Get your customers/clients to buy more frequently. Get your customers/clients to spend more money per transaction. Keep your customers longer. [Download this entire article as a PDF here.]While there are only four primary […]

Successful Copywriters Don’t Care About Winning Silly Awards

I’m not a big sports fan, but even I was aware of the recent personnel changes to the Nuggets basketball team here in Denver. First: Masai Ujiri, the NBA Executive of the Year, left Denver for a job with the Toronto Raptors. Second: After posting a team record 57 wins, making it to the NBA […]

Netflix Kills Qwikster

Today, Netflix announced that DVDs and streaming videos will stay under one brand: Netflix. There will be no Qwikster. Customers spoke. Netflix listened. Good for them. Here’s the email they sent: