Always test your opt-in forms, your contact forms, your order forms, your upsells. Anything that captures prospect or customer information should be tested before making it “go live.” And if for some reason you suddenly stop receiving opt-ins or orders, the very first thing you should do is check to see if your action sequences […]
Continue readingGetting booked solid with clients is actually not that hard. All it takes is a simple, proven process. The problem is, the simple stuff don’t get no respect. Furthermore, most business folks get distracted. They forget the fundamentals, choosing instead to chase fancy techniques that burn out after a few months. Heck, I’ve done this […]
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