Posts tagged as:

headlines

Vote for Your Favorite Headline

by Ryan M. Healy

in Copywriting, Split-Testing

Right now, I’m toying around with a few different headlines for my Copywriting Code membership site.
In fact, my plan is to rewrite the headline and restructure the entire sales letter to be more persuasive.
With that in mind, I’ve decided to do something COMPLETELY different. Rather than do a split-test (since the site doesn’t get much [...]




{ 12 comments }

Hot Date with an Ugly Sales Letter

by Ryan M. Healy

in Advertising, Business, Copywriting, Critiques

Happy Valentine’s Day!
Since my wife and kids are sick today — bad coughs because of some respiratory bug — there won’t be a lot of romance going on here today.
But I’m not going to let that stop me from cuddling up by the fire with another sales letter… maybe yours!
=========================
I’m looking for a hot date [...]




{ Comments on this entry are closed }

Do Questions Work as Headlines?

by Ryan M. Healy

in Copywriting, Examples, Lessons

One of the biggest benefits of being a copywriter is I get to learn while I earn. I learn something new from every single client I work with. This was especially true when I recently wrote a sales letter for Ed Oakley.
Ed is the co-author of two books: Enlightened Leadership and Leadership Made Simple. As [...]




{ Comments on this entry are closed }