power juicer

A $300 Infomercial Marketing Lesson for Free!

by Ryan M. Healy on December 2, 2009

For the first time ever, I bought a product being sold on an infomercial. Yep. Was sitting there in front of the TV with my wife as Jack Lalanne demonstrated the merits of his Power Juicer. Now, I’m kinda hip to marketing. So I know a little bit about what to expect in an infomercial. [...]



How to Break Through Writer's Block and Write Winning Ads
Even the best copywriters sometimes get stuck for words and struggle to write winning ads. But what if there was a surefire way to smash through writer's block and write winning copy almost every single time? Good news -- there is.  Click Here to Read the Complete Article »