Subject Line

Ben Settle’s Weird Copywriting Tips – Part 2

by Ryan M. Healy on April 19, 2011

Have you ever wondered how Ben Settle comes up with so many fascinating ideas for his emails and sales letters? Well, today you’re going to find out. You’re also going to find out what Ben thinks about long copy (is long copy dead?)… and… how long your emails should be. So, without further adieu, here’s [...]



The Best Link Cloaker?
I've tried a number of link cloaking solutions through the years. None of them provided me with what I wanted. But thanks to Michel Fortin, I discovered a new link cloaking and link tracking service that I’ve fallen in love with!  Read My Review Here »

They Sent This Email Not Once, But Twice…

by Ryan M. Healy on June 24, 2010

Just about all practitioners of direct response marketing know: When a piece is mailed twice, it’s most likely profitable. Well, the same thing is true for email. When you see the same email — with the same subject line — sent out twice, it’s probably a winner. What’s interesting is that almost NOBODY does this. [...]



Need a Copy Critique?
Copy critiques are probably one of the least sexy ways of increasing online sales. And yet a good copywriting critique can pay off in spades, both in lower customer acquisition costs, as well as healthier profits.  Book Yours Now »

How to Use a Swipe File

by Ryan M. Healy on June 22, 2010

A well-organized swipe file is as good as gold in the hands of a skilled copywriter. But while many copywriters and entrepreneurs know how to spot winning ads, very few know how to go about building, organizing, and using a swipe file to write stronger copy faster. This is the subject of a recent interview [...]



How to Get Your First Real Copywriting Client in 14 Days or Less
I launched my freelance copywriting career on June 13, 2005. Much to my surprise, I landed three clients in the first two weeks. If you'd like to discover how I did it,  then click here now »

Brainstorm Copy with Skype

by Ryan M. Healy on May 13, 2010

In the middle of a big project right now, hence my lack of blogging lately. But I thought I’d share one little tip with you that I’ve recently discovered. If you’re working with a client or partner on a project, and you want to strengthen a subject line or email or headline or whatever — [...]



31 Tips for Working with Clients
Every freelancer should read this report BEFORE they start accepting clients. And then re-read it again after they’ve had a few. This could easily save smart freelancers from getting ripped off and spinning their wheels with deadbeat clients.  Click Here to Get the 31 Tips »