Internet business owners try all sorts of things to boost website conversions. They try new headlines… new copy ideas… new web designs… new order buttons… new testimonials… new images… new videos… and so on. All of these things are worth testing to boost conversions, but they take time, effort, and (sometimes) a significant investment in […]
Continue readingLast week, I tried an experiment. Normally, I publish one or two or three blog posts a week. I hold back a lot of my ideas because I don’t want to email my list too much. But last week I wrote and published a blog post whenever I felt like it. I didn’t hold back. […]
Continue readingSince 2011 is right around the corner — and my 2010 business predictions have been more popular than I expected — I’ve decided to venture into the risky field of prognostication by making a few modest business predictions about the coming year. Business Prediction #1: Cloud Computing Goes Mainstream Michel Fortin’s prediction from a year […]
Continue readingRecently, Terry Dean wrote a story about how he and his wife received free ballroom dancing lessons, but declined to continue the paid lessons because the instructor said, “This will be the hardest thing you have ever done.” While Terry found this statement to be a big turn-off (so much so that he decided ballroom […]
Continue readingIf you’ve been a reader for any length of time, you know that my blog here is the “main course,” so to speak. In other words, this is where I share a lot of my controversial ideas, as well as tips, strategies, and techniques for writing sales copy, getting traffic, and growing business. Now, I […]
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