You Have to Read This Now

Last week I asked, “Does transparency hurt business?”

With a few extreme exceptions, the consensus was no, transparency does NOT hurt business. In fact, it is a good thing in many cases.

But what about a lack of transparency?

What about the fabrication of a “grand illusion”?

Turns out, people respond quite negatively when they discover the truth. Many feel like they’ve been duped–played for a patsy.

Which is why I think you should read this post immediately (and the comments too).

-Ryan M. Healy

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3 comments ↓

#1 Kevin Dawson on 04.01.08 at 11:01 am

Hi Ryan,

You are right. I would have been mad … except I was laughing too hard!

TOEFL-esque? ROFL!

#2 Ryan M. Healy on 04.02.08 at 8:32 am

Before Timothy wrote that postscript, I can only imagine how upset some of his loyal readers were. Hopefully they came back and discovered the punchline…

#3 Jason Leister on 04.03.08 at 9:24 am

I remember reading that post thinking… “Man, he is going to crash and burn after this.”

Then I started laughing. :)

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