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	<title>Comments on: Who Is Your True Competitor?</title>
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	<link>http://www.ryanhealy.com/your-true-competitor/</link>
	<description>Ryan Healy on Copywriting, Advertising &#38; Business Growth</description>
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		<title>By: johnfurst</title>
		<link>http://www.ryanhealy.com/your-true-competitor/comment-page-1/#comment-14699</link>
		<dc:creator>johnfurst</dc:creator>
		<pubDate>Wed, 03 Jun 2009 01:51:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.ryanhealy.com/?p=513#comment-14699</guid>
		<description>Who Is Your True Competitor? http://twurl.nl/i0&#215;1wj Thanks @healymonster
&lt;i&gt;This comment was originally posted on &lt;a href=&quot;http://twitter.com/johnfurst/statuses/2006902328&quot; rel=&quot;nofollow&quot;&gt;Twitter&lt;/a&gt;&lt;/i&gt;</description>
		<content:encoded><![CDATA[<p>Who Is Your True Competitor? <a href="http://twurl.nl/i0&#215;1wj">http://twurl.nl/i0&#215;1wj</a> Thanks @healymonster<br />
<i>This comment was originally posted on <a href="http://twitter.com/johnfurst/statuses/2006902328">Twitter</a></i></p>
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		<title>By: Teresa</title>
		<link>http://www.ryanhealy.com/your-true-competitor/comment-page-1/#comment-4952</link>
		<dc:creator>Teresa</dc:creator>
		<pubDate>Fri, 15 May 2009 06:51:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.ryanhealy.com/?p=513#comment-4952</guid>
		<description>Hey Ryan, as usual, you cause me to think and that is always a good thing. Never considered the South West thing before, but having that think out side the box mentality is crucial in this day and age. 
I think that before you can figure out who your true competitors are, youâ€™d better first realize that knowing what separates you from the pack is the first and most important thing you can do. Why, because it doesnâ€™t matter if you try and sale them on why they should buy from you rather then from x competitor, if you donâ€™t have that unique factor about you, youâ€™ll be just another voice screaming in the crowd I hope that what I am saying makes since, thanks for the post keep them coming</description>
		<content:encoded><![CDATA[<p>Hey Ryan, as usual, you cause me to think and that is always a good thing. Never considered the South West thing before, but having that think out side the box mentality is crucial in this day and age.<br />
I think that before you can figure out who your true competitors are, youâ€™d better first realize that knowing what separates you from the pack is the first and most important thing you can do. Why, because it doesnâ€™t matter if you try and sale them on why they should buy from you rather then from x competitor, if you donâ€™t have that unique factor about you, youâ€™ll be just another voice screaming in the crowd I hope that what I am saying makes since, thanks for the post keep them coming</p>
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	<item>
		<title>By: Teresa</title>
		<link>http://www.ryanhealy.com/your-true-competitor/comment-page-1/#comment-14696</link>
		<dc:creator>Teresa</dc:creator>
		<pubDate>Fri, 15 May 2009 06:51:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.ryanhealy.com/?p=513#comment-14696</guid>
		<description>Hey Ryan, as usual, you cause me to think and that is always a good thing. Never considered the South West thing before, but having that think out side the box mentality is crucial in this day and age. 
I think that before you can figure out who your true competitors are, youâ€™d better first realize that knowing what separates you from the pack is the first and most important thing you can do. Why, because it doesnâ€™t matter if you try and sale them on why they should buy from you rather then from x competitor, if you donâ€™t have that unique factor about you, youâ€™ll be just another voice screaming in the crowd I hope that what I am saying makes since, thanks for the post keep them coming</description>
		<content:encoded><![CDATA[<p>Hey Ryan, as usual, you cause me to think and that is always a good thing. Never considered the South West thing before, but having that think out side the box mentality is crucial in this day and age.<br />
I think that before you can figure out who your true competitors are, youâ€™d better first realize that knowing what separates you from the pack is the first and most important thing you can do. Why, because it doesnâ€™t matter if you try and sale them on why they should buy from you rather then from x competitor, if you donâ€™t have that unique factor about you, youâ€™ll be just another voice screaming in the crowd I hope that what I am saying makes since, thanks for the post keep them coming</p>
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	<item>
		<title>By: Perry</title>
		<link>http://www.ryanhealy.com/your-true-competitor/comment-page-1/#comment-4866</link>
		<dc:creator>Perry</dc:creator>
		<pubDate>Sun, 10 May 2009 04:39:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.ryanhealy.com/?p=513#comment-4866</guid>
		<description>As a consumer, we always weigh costs.

For instance, we were looking for the best deal to get to Cancun. In January we found plenty flights (flew in late April and just got back a week ago, the beginning of May) for $385. Unfortunately, they went through Houston, Atlanta, or Miami. 

We chose a $515 flight direct from LAX and back. It only takes 4 hours to get there and 5 hours back (who knew?) and there is no worries of missing your luggage and having to run the length of terminal B in Denver like we did last year so we wouldn&#039;t miss a connecting flight.

In this case, the real competition was inconvenience.

Looking beyond the obvious has become mandatory for marketers and copywriters like us to stay ahead of the competition, no matter who the competition is.

As is normal Ryan, you provoke thought and add value to the world around you. Thanks for that.</description>
		<content:encoded><![CDATA[<p>As a consumer, we always weigh costs.</p>
<p>For instance, we were looking for the best deal to get to Cancun. In January we found plenty flights (flew in late April and just got back a week ago, the beginning of May) for $385. Unfortunately, they went through Houston, Atlanta, or Miami. </p>
<p>We chose a $515 flight direct from LAX and back. It only takes 4 hours to get there and 5 hours back (who knew?) and there is no worries of missing your luggage and having to run the length of terminal B in Denver like we did last year so we wouldn&#8217;t miss a connecting flight.</p>
<p>In this case, the real competition was inconvenience.</p>
<p>Looking beyond the obvious has become mandatory for marketers and copywriters like us to stay ahead of the competition, no matter who the competition is.</p>
<p>As is normal Ryan, you provoke thought and add value to the world around you. Thanks for that.</p>
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	<item>
		<title>By: Perry</title>
		<link>http://www.ryanhealy.com/your-true-competitor/comment-page-1/#comment-14695</link>
		<dc:creator>Perry</dc:creator>
		<pubDate>Sun, 10 May 2009 04:39:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.ryanhealy.com/?p=513#comment-14695</guid>
		<description>As a consumer, we always weigh costs.

For instance, we were looking for the best deal to get to Cancun. In January we found plenty flights (flew in late April and just got back a week ago, the beginning of May) for $385. Unfortunately, they went through Houston, Atlanta, or Miami. 

We chose a $515 flight direct from LAX and back. It only takes 4 hours to get there and 5 hours back (who knew?) and there is no worries of missing your luggage and having to run the length of terminal B in Denver like we did last year so we wouldn&#039;t miss a connecting flight.

In this case, the real competition was inconvenience.

Looking beyond the obvious has become mandatory for marketers and copywriters like us to stay ahead of the competition, no matter who the competition is.

As is normal Ryan, you provoke thought and add value to the world around you. Thanks for that.</description>
		<content:encoded><![CDATA[<p>As a consumer, we always weigh costs.</p>
<p>For instance, we were looking for the best deal to get to Cancun. In January we found plenty flights (flew in late April and just got back a week ago, the beginning of May) for $385. Unfortunately, they went through Houston, Atlanta, or Miami. </p>
<p>We chose a $515 flight direct from LAX and back. It only takes 4 hours to get there and 5 hours back (who knew?) and there is no worries of missing your luggage and having to run the length of terminal B in Denver like we did last year so we wouldn&#8217;t miss a connecting flight.</p>
<p>In this case, the real competition was inconvenience.</p>
<p>Looking beyond the obvious has become mandatory for marketers and copywriters like us to stay ahead of the competition, no matter who the competition is.</p>
<p>As is normal Ryan, you provoke thought and add value to the world around you. Thanks for that.</p>
]]></content:encoded>
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	<item>
		<title>By: Abdul Rahman</title>
		<link>http://www.ryanhealy.com/your-true-competitor/comment-page-1/#comment-4786</link>
		<dc:creator>Abdul Rahman</dc:creator>
		<pubDate>Wed, 06 May 2009 06:47:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.ryanhealy.com/?p=513#comment-4786</guid>
		<description>I should steal your brain.

Seriously, you&#039;re too good to be left on the world wide web. You might steal my clients :D</description>
		<content:encoded><![CDATA[<p>I should steal your brain.</p>
<p>Seriously, you&#8217;re too good to be left on the world wide web. You might steal my clients :D</p>
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	<item>
		<title>By: Abdul Rahman</title>
		<link>http://www.ryanhealy.com/your-true-competitor/comment-page-1/#comment-14694</link>
		<dc:creator>Abdul Rahman</dc:creator>
		<pubDate>Wed, 06 May 2009 06:47:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.ryanhealy.com/?p=513#comment-14694</guid>
		<description>I should steal your brain.

Seriously, you&#039;re too good to be left on the world wide web. You might steal my clients :D</description>
		<content:encoded><![CDATA[<p>I should steal your brain.</p>
<p>Seriously, you&#8217;re too good to be left on the world wide web. You might steal my clients :D</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: tylerleif</title>
		<link>http://www.ryanhealy.com/your-true-competitor/comment-page-1/#comment-14697</link>
		<dc:creator>tylerleif</dc:creator>
		<pubDate>Wed, 06 May 2009 05:35:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.ryanhealy.com/?p=513#comment-14697</guid>
		<description>Who&#8217;s your real competition? A great post from copywriter Ryan Healy. &lt;a href=&quot;http://twurl.nl/qohchr&quot; rel=&quot;nofollow&quot;&gt;http://twurl.nl/qohchr&lt;/a&gt;
&lt;i&gt;This comment was originally posted on Twitter&lt;/i&gt;</description>
		<content:encoded><![CDATA[<p>Who&#8217;s your real competition? A great post from copywriter Ryan Healy. <a href="http://twurl.nl/qohchr">http://twurl.nl/qohchr</a><br />
<i>This comment was originally posted on Twitter</i></p>
]]></content:encoded>
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		<title>By: Shel Horowitz - Ethical Marketing Expert</title>
		<link>http://www.ryanhealy.com/your-true-competitor/comment-page-1/#comment-4778</link>
		<dc:creator>Shel Horowitz - Ethical Marketing Expert</dc:creator>
		<pubDate>Wed, 06 May 2009 02:36:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.ryanhealy.com/?p=513#comment-4778</guid>
		<description>Yup. I&#039;ve been advocating this position since at least 1991, when I wrote about an ad from a group of florists telling people not to buy their flowers in a grocery store.

I started my business as a typing service; my competitor became PCs. By then I was writing resumes, but the MS Word template pretty much killed that. Fortunately, I&#039;d already moved into copywriting :-).</description>
		<content:encoded><![CDATA[<p>Yup. I&#8217;ve been advocating this position since at least 1991, when I wrote about an ad from a group of florists telling people not to buy their flowers in a grocery store.</p>
<p>I started my business as a typing service; my competitor became PCs. By then I was writing resumes, but the MS Word template pretty much killed that. Fortunately, I&#8217;d already moved into copywriting :-).</p>
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		<title>By: Shel Horowitz - Ethical Market</title>
		<link>http://www.ryanhealy.com/your-true-competitor/comment-page-1/#comment-14693</link>
		<dc:creator>Shel Horowitz - Ethical Market</dc:creator>
		<pubDate>Wed, 06 May 2009 02:36:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.ryanhealy.com/?p=513#comment-14693</guid>
		<description>Yup. I&#039;ve been advocating this position since at least 1991, when I wrote about an ad from a group of florists telling people not to buy their flowers in a grocery store.

I started my business as a typing service; my competitor became PCs. By then I was writing resumes, but the MS Word template pretty much killed that. Fortunately, I&#039;d already moved into copywriting :-).</description>
		<content:encoded><![CDATA[<p>Yup. I&#8217;ve been advocating this position since at least 1991, when I wrote about an ad from a group of florists telling people not to buy their flowers in a grocery store.</p>
<p>I started my business as a typing service; my competitor became PCs. By then I was writing resumes, but the MS Word template pretty much killed that. Fortunately, I&#8217;d already moved into copywriting :-).</p>
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