Category Archives for Copywriting

The Eight-Month Letter Revealed

There has been much speculation about this letter since I announced it last Friday. One person suggested it might be political; that perhaps it promoted Ron Paul. And while I have promoted Ron Paul in the past, that is not what the letter is about. Another person suggested it might be religious. This guess was […]

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This May Surprise You, But…

Since January 7, 2008, exactly 561 480 people (see comments for explanation) have already read the letter I referenced in my previous post. It’s generated quite a bit of feedback. Here’s a sample (I’ve used initials of names only since I did not ask permission to publish these comments)… “I want to thank you for […]

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