Eight Months to Write a Letter?
On May 17, 2007, I began writing a “sales” letter. I’ve only recently completed it. Let me tell you a few things about this letter…
- It doesn’t sell a product.
- It doesn’t sell a service.
- I wasn’t paid to write the letter.
- I don’t plan to ever earn anything from the letter.
- The letter will not be used for profit of any kind.
Despite all this, I would say that this letter has been the most difficult letter I’ve ever written. It has been emotionally exhausting… and deeply gratifying… at the same time.
Why do share this with you?
Because for a long time I’ve been thinking about sharing the letter with you. But I’ve had my hesitations though. By making this letter available, it could jeopardize my relationships with certain people. It may even compromise my business.
Furthermore, from a business perspective, the only benefit you would receive would be from studying the structure of the letter, the flow of the copy. From an intangible perspective, you may benefit far more than that, although not in a business sense.
Should I share this letter with you or not?
I want to hear from you on this one. You tell me. Leave a comment expressing your interest or lack thereof. Thanks.
-Ryan M. Healy
P.S. In case you missed it, I revealed the eight-month letter here.